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The Inform Perform Podcast is an industry show focussed on Sports Performance and Sports Medicine. The show interviews thought leaders and professionals that support elite athletes and teams. The aim of the show is to deconstruct the strategies and philosophies the guests utilise in their working environment or area of expertise. Featured guests have worked across the NBA, NFL, MLB, F1, World title Boxing, EPL and more.
Episodes

Wednesday Oct 20, 2021
Wednesday Oct 20, 2021
Episode 90: Andy McDonald chats to Jesse K. Wright, founder of the Balance The Bar initiative, is a high performance consultant, Amazon best-selling author, coach, and public speaker. His career has spanned over two decades in the team sport culture, including working with organizations in the NBA, NFL, NCAA, and in private sports training. Jesse has recently published a book The Intent Is To Grow - A fictional tale about a young coach embarking on a strength and conditioning career. This book forms the line of questions and conversation for this episode focussed on soft skill development.
Topics Discussed:
- The intent is to grow book
- Soft skill requirements in elite sport
- Multi-planar communication model
- Identifying personal soft skill needs
- Intercultural sensitivity
Where you can find Jesse:
Sponsor
Inform Performance is sponsored by VALD Performance, makers of the Nordbord, Forceframe, ForeDecks and HumanTrak. VALD Performance systems are built with the high-performance practitioner in mind, translating traditionally lab-based technologies into engaging, quick, easy-to-use tools for daily testing, monitoring and training
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